A call to action!

For more than a decade, Btob Awards has rewarded the best companies in the Monza-Brianza area and the provinces of Como and Lecco. This year Ala Guizzi was selected among other regional excellences in the SME category. Nine categories for a total of 54 companies. It is always a great pleasure for a small company rooted in the territory like ours to be confronted with other successful businesses in Lombardy's production hub. Various associations and institutions express guidance and suggestions as to which companies perform best and the selection is then followed by voting. The outcome of an institutional jury is combined with a vote open to anyone who wishes to participate via the BtoB Awards website. We didn't get first place, but as the 1963 Avis vs. Hertz advertising campaign taught us, those who come later have the optimal mindset to explore new avenues, reveal the originality of other ideas, and commit themselves even more than before. We will continue to re-read our history in order to write a new story.